April Bestseller: The Nimra Abaya, thowby’s Tribute To Classic Modesty

In a world that is constantly chasing trends, thowby remains rooted in timelessness — and one of our pieces that reflect this promise best is the Nimra Abaya, our April Bestseller of the Month. Understated, elegant, and exquisitely made, the Nimra Abaya is proof that simplicity is not only beautiful — it is powerful.
There is something sacred about a plain black abaya. No embellishments, no drama, no distractions. Just a garment with elegance in every fold and a quiet tribute to tradition. The Nimra Abaya stands for all this and more — and as the bestseller of the month, its values clearly resonate with women across the world.
At first glance, this simple black piece is unassuming. It does not loudly call for attention — but with its sleek silhouette and delicate flow, which do not overwhelm the identity of the woman wearing it, its appeal is immediate.
In many ways, the Nimra Abaya feels like a return to the beginning — a black cloak worn with grace, dignity, and femininity.
We created the Nimra Abaya with that inspiration in mind. It is thowby’s modern take on the traditional abaya, where this beautifully cut garment flows effortlessly and feels like home. Crafted from premium Nada fabric, the Nimra Abaya offers a perfect balance of lightness and structure. The material drapes beautifully without clinging, creating a clean and graceful movement with every step. It is breathable, soft against the skin, and suitable for both formal occasions and everyday wear.
The matching shayla that comes included with the abaya is designed to complete the look with ease. Every detail, from the stitching to the fall of the fabric, has been thoughtfully considered to create a piece that you can return to time and again.
The Nimra Abaya is also designed with versatility in mind. The straight, flowing cut offers a flattering fit across body types, ensuring both comfort and poise. It is also the kind of piece that travels easily with you — lightweight yet structured enough to maintain its elegant shape, whether you are at a busy event or enjoying a quiet afternoon.
Another reason the Nimra Abaya continues to win hearts is its effortless maintenance. With a little bit of professional dry cleaning from time to time, to preserve the fabric’s texture and rich black color, the quality craftsmanship ensures that with simple care, this piece stays beautiful for years. Here is our abaya care instructions guide for more information.
As many of our clients have told us, a perfect black abaya is more than just a wardrobe staple — it is a trusted companion for life’s many moments. From work meetings to graduation ceremonies, spiritual gatherings to weekend outings, the Nimra Abaya holds space for it all. You can dress it up for a celebration with statement jewelry and heels, or keep it modestly elegant for a casual gathering. However you choose to wear it, the Nimra Abaya adapts to your life, your style, and your story.
The response to the Nimra Abaya this month has been truly heartwarming. Many women shared that it feels like a piece of themselves. In a fast-moving world, the Nimra Abaya is a comforting reminder of traditions that ground us, and the beauty that lies in simplicity.
At thowby, pieces like the Nimra Abaya are at the heart of our philosophy — creating garments that honor heritage while seamlessly fitting into the life of the modern woman. In a world that can sometimes feel loud and overwhelming, we believe in offering pieces that feel familiar and deeply personal. The Nimra Abaya’s quiet beauty shows that a piece without embellishments or bold details can still feel striking.
As we celebrate the Nimra Abaya as our April bestseller, we are reminded why timeless pieces continue to matter. They are not just about fashion — they are about feeling confident in your skin, honoring traditions while moving forward, choosing something simple, and finding strength in that simplicity. Shop the Nimra Abaya here!