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Elevate Your Work Wardrobe: Thowby’s Back to Work Abaya Collection

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Posted on August 28 2024

Thowby’s Back to Work Abaya Collection

 

As summer draws to a close and people return from their sunkissed vacations, thowby is all ready to help you transition back to your regular work routines. Presenting our all-new Back To Work Abaya Collection: a catalog of exciting new designs, perfect for the modern working woman balancing her style and career. 


At thowby, we understand the importance of a wardrobe refresh just in time for a new start and fresh opportunities for success. For office goers, this translates into high-quality abayas, every thread of which embodies your professionalism and confidence. With our new collection, we promise just that. 

Our new collection is a harmonious blend of timeless classics and contemporary trends

For those who prefer a minimalist approach to workwear, we offer plain abayas that are perfect for creating a professional and polished look. These designs are rooted in sophistication and understated charm, reflecting the traditional values that many of our clients appreciate. As always, these workplace robes encapsulate the three most important core values that guide the creation of each thowby abaya: simple, classic, elegant. 


Meanwhile, as dress codes in the UAE evolve and workplace cultures turn more inclusive, there is greater scope for people to dress according to their individual lookbooks and comfort zones. Where neutral colors like black and white once dominated office wear, there is now more room for personal expression through fashion and greater agency for women, who can now add more color to their office wardrobes. 


thowby’s Back To Work Collection is a celebration of this shift toward colorful workwear, with a variety of differently hued abayas to suit every style palette. Whether you opt for a classic neutral or a vibrant colorblocked piece, our collection has something for everyone.


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At thowby, we believe that fashion is a powerful tool for empowerment. Our abayas are designed not just to be worn but to be lived in. They are a celebration of the strength, grace, and individuality of modern women. The Back To Work Collection embodies these values, offering abayas that are both practical and stylish, allowing women to feel confident as they step into their professional roles. 


The process of choosing an abaya is a deeply personal experience, which is why we have always kept our clients at the heart of all our designs. We constantly keep our ear to the ground, listening to your feedback and observing your preferences. It helps us not only in creating new designs which you are bound to love, but even knowing which ones to bring back. 


One such beloved style that we have had massive success with in the past is our jacket-style abaya — a design that has returned to our catalog in the Back To Work Collection, ready to be showered with love once more. Its structured yet elegant silhouette makes it perfect for the workplace, offering a professional look with a contemporary twist.


The most popular fabric for this design last time around was linen. Known for its lightweight and breathable cloth quality, linen is ideal for the workplace — especially in warmer climates like the UAE’s, since it helps keep you cool. (And we could all do with a little bit of that to deal with intense work schedules inside our offices and the rising temperatures outside.) 


This season, we have refined our jacket-style abayas, offering more colors and fabric options beyond the classic black linen that was popular with our clients across the board. The new collection retains the original black jacket-style abaya, while also offering refreshing new designs that are a testament to our commitment to you, your evolving needs, and our promise of continuous improvement. 


Premium quality is key at thowby; it is almost a trademark at this point, with clients assured of the quality they can expect even before they place an order with us. It goes without saying that just like our other collections, our Back To Work Collection prioritizes this factor. That is because when you wear a thowby abaya, you are not just wearing a garment; you are wearing a timeless piece that has been crafted with care, precision, and an unwavering commitment to quality that reflects your unique spirit. 


Thowby abayas have been game-changers in the fashion landscape for women who lead forward-thinking professional lives while also remaining in touch with their traditional roots. Our Back To Work abayas are specially designed to fulfill all your modern requisites and elevate your presence in the workplace, without compromising on your modest heritage. Whether you lead a team or are making strides in your career, this collection is bound to help you project confidence like never before. 


Each piece is crafted to perfection — because with thowby, you are never just investing in an abaya; you are investing in a personal statement. Ready to take a fresh season of work head-on? So are we. Here’s to moving onward and upward, in style! 

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